Self-Defence Business Opportunity

Earn A Great Income As A Personal Safety And Self Defence Instructor

Running a Personal Safety and Self Defence business is a very rewarding and exciting opportunity for you to help adults, children and businesses feel safe, secure and confident. Plus you can earn a great income too.

With crime continually (and the fear of crime) on the increase there’s a growing demand for people looking to learn a non-martial arts form of practical everyday Self-Defence and now you can learn to teach this simple, effective and proven system in your area.

The Fox Force Self Defence System is Very Simple,
Quick and Practical

When people think of self defence they may consider things they’ve seen on Television or in Films with high kicks, spinning jumps, strange facial expressions and “slow-mo” action.

We’ll leave that just for entertainment, because the reality of Fox Force Self Defence is very different from perhaps what most perceive it to be.

Fox Force Self Defence is NOT based on any martial arts, military combat or street fighting system. It is based on simple, quick and effective physical and non physical personal safety and Self Defence techniques anyone can use.

“Start A Ready-Made Proven Personal Safety and Self Defence Business The Easy Way”

With the surge of people wanting to feel safe and look after themselves there could never be a better time to start your own rewarding and exciting business as a Fox Force Self Defence Instructor.

When you join us, you have the real chance to earn a great living and have the time to enjoy it.

This is the perfect opportunity to earn extra income either part time or full time. You could finally ditch your ‘day job’ and escape the rat race!

“As a personal trainer I am always looking to offer my clients more varied services and beat the competition. The Self Defence business opportunity certainly did the trick!”
H Frost, Personal Trainer

If you have children this fits suitably around other commitments and demands of raising a family. You work when you want with all the flexibility you need.

  • You’ll be your own boss
  • You can do this part time or full time – it’s your choice
  • You work when you want for as long as you want
  • You’ll get professionally trained
  • You can choose your own hours
  • You can make a great income without the hassles of working for someone else!
  • You create your own rules, and decide how much you want to earn
Who else needs to learn Personal Safety and Self Defence?

By now you’re probably thinking of your area and who needs your Personal Safety and Self Defence services –  we’ll teach you everything you need to make this a success.

Our system will offer you FOUR Great Income Streams:

1: The General Public:
Everyone who’s ever wanted to feel more confident and safe will benefit from The Fox Force Self Defence System. You’ll learn how to run effective, enjoyable and profitable sessions, workshops and classes in your local community. This is sent in the initial training DVDs

This is a video clip taken from one of the Self Defence Instructor Training Course DVDs

2: Parents/Children:
Learn the acclaimed Bully Coach System, specifically designed with children in mind. Fun anti-bullying based games, confidence building exercises and appropriate Self Defence techniques to help children and young people keep safe. You will be able to offer effective and fun sessions in schools, after-school clubs, activity groups and many other opportunities. This is inside the online members’ area.

3: Corporates:
With corporate liability more scrutinised these days every business wants to make sure their staff and premises are as safe as possible. You’ll learn how to approach small and large businesses with the professional Corporate Personal Safety Program. This is an effective human resource management tool for any business demonstrating their professional responsibility to their staff and property. This is inside the online members’ area.

4: Homeowners:
Help people to ‘beat the burglar’ and feel safe and secure in their home with the Total Home Security Service. You’ll learn how to effectively provide intruder self defence and security advice giving peace of mind for their family. This is inside the online members’ area.

 Who Joins The Fox Force Self Defence
Business Opportunity?

Because the system is so simple to learn and it is open to people from all walks of life. Below is a list of some of the types of people who jump on board:

  • Telecomms Engineer
  • Stay-at-home Mum
  • Refuse Collector
  • Personal Trainer
  • Office worker
  • Factory Worker
  • Fitness Instructor
  • Taxi Driver etc

What About You?

So you can see this business opportunity suits all types of people who want to help others feel safe and look after themselves with simple and effective Personal Safety and Self Defence techniques.

“I really enjoyed the course it was presented very well and covers all you need to become a professional instructor.”
Marinda Arpin, Detective Superintendent, South African Police Service.

You’ll be pleased to learn a lot of the Fox Force Self Defence techniques are actually non-physical and include such things as:

  • Communication
  • Calming Body Language
  • Precautionary Avoidance, etc

This includes things like what to say (or what not to say) in potentially threatening or uncomfortable situations. How to position yourself and optimal body language techniques are covered.


Sometimes a situation can quickly escalate and requires physical defence techniques to be applied. The Fox Force Self Defence System uses simple, effective and proven techniques for different situations such as:

  • Self Defence From Front and Rear
  • Prone Positions
  • The Psychology of Self Defence (overcome the fear!)

Best of all these techniques work for anyone, young and old alike.

This is great news for you…because you can easily start your own Personal Safety and Self Defence business regardless of age, gender or size.

What Can You Earn?

We provide you with all the training and you keep 100% of the money you make from the business.

This information is based on Instructors working in an average area within the UK.

1: Ongoing Weekly Classes. Normally £5 per person based on 1 hour per week.  Average attendance is 20. Total income = £100 x 5 different groups per week = £500

2: 10 Week Public Course: Normal price is £10.00 per session (1 hour), booking for the full 10 weeks = £100 per person.  Average attendance is 15. Total income = £1,500

3: 6 Week Public Course: Normal price is £10.00 per session (1 hour), booking for the full 6 weeks = £60 per person.  Average attendance is 15. Total income = £900

4: 1 Day Public Course: Based on a 6 hour duration (with 1 hour break for lunch). £59.00 per person. Average attendance is 20. Total income = £1,180

5: Private Lessons: £45 per hour. With an average of 5 clients you’ll be looking to bring in approx £900 a month base on your clients having one session per week

6: In-House Corporate Course: £1,600 for 8 hour training session

Part of the training and resources you will receive inside the members’ area is how to break into the Corporate Self Defence market.

This is a written testimonial we received from one of our instructors who has received substantial success offering Self Defence to the corporate market:

“I started off teaching 1-2-1 Self Defence, and then decided that working in the City Of London in the Financial centre of the country, I should approach some of the Big Corporate companies in the area.  So the first thing I did was to ring the companies and speak to the HR department or the relevant person in the company that I could meet with. Once I had gained the interest of this person, I then e-mailed an outline of the courses.

Ian had supported me on this and was on hand to offer any help should I need it. I also offered to do a taster session with the company to give them an idea of what was on offer. The feedback from this was very positive. One Huge law firm with 1500 employees in one site alone were keen to run courses for their staff. The one thing I was not sure of was how much too charge, and then I remembered what Ian had said, he told me of a job he had with a Huge soft drinks company, and how much he had charged.

This helped me set a higher price and I believed that I was selling was worthy of this cost. I charged this company £1600 for 8 hours of work, and they were happy to pay.  I have now taught 6 courses for this company, and I am arranging another 3 for this year, and this is just one company. And one of my New Year resolutions is to approach some other companies. The corporate market is an untapped marked, and these companies are willing to look after and make sure their staff are safe not only in the work environment but in all aspects of their lives.

I want to thank Ian for producing such an amazing program. Jason Ward, London

People who take our opportunity want more flexibility in their lives to fit around other things or just choose to step out of the daily grind! Once you’re up and running you could be looking to make between £500 to £2,500 or more a month.*

Of course as with most things it depends what your financial goals are and how many classes/courses you want to take on but as you can see the potential is extremely good.

No High Start Up Fees!

It’s common knowledge that most business opportunities can cost high investment to start up – there’s premises, stock, staff, business overheads and running costs and I imagine you don’t have a spare £50,000 plus to buy a business. You can’t buy a decent business for under £75,000 these days.

Besides I’m sure you don’t want to invest that much or work 12 + hours a day 7 days a week enslaved to a bricks and mortar mouse-wheel! You’ll be pleased to hear this does not cost no where near that much to get started. It’s much more affordable and easier to achieve results.

As you can see, it doesn’t take long to build up a great income per month, whilst working a few short hours!

“I thoroughly enjoyed the home learning course and would like to congratulate you on coming up with such a simple and effective system.  Thanking you again.”
Jamie Rice

Here are 7 powerful reasons why you should get into this business:

Reason 1: Low Start Up Costs

Reason 2: Add Value To Your Local Community

Reason 3: Proven Income Generation

Reason 4: Huge Local Business Potential

Reason 5: No Previous Experience

Reason 6: No Hard Selling Involved

Reason 7: Rewarding and Personally Satisfying

Can you see yourself doing something like this?

“A practical system well set up for instructors to take and use. It has provided me with a much more effective range of marketable self defence skills. ”
Mary Stevens

What The Offline/Online Training Will Include:

Your initial training is delivered on 2 step-by-step home study DVDs (posted to your home) and the remaining training will be based on our secure members’ area and will encapsulate the following benefits:

“The Initial Training Package”

1: How to Succeed as a Professional Personal Safety and Self Defence Instructor: The biggest task you have is setting up effective systems and that can seem a little daunting at first – so many questions, so many unknowns, etc. But do not concern yourself because you’ll learn everything you need to become a Personal Safety and Self Defence Pro.

Including:

  • How To Start, Run and Build Your Own Sessions: Including finding the best venues, the best times and the different markets you can target, etc
  • How To Become An Excellent Instructor: You’ll learn all the components that makes up being an excellent instructor including:
  • How to make your session participants feel welcome and relaxed
  • The most important word you can use to make anyone feel special
  • How to prevent information overload or boredom
  • Making your sessions fun and enjoyable

And lots more!

This is the only Personal Safety and Self Defence business opportunity that teaches you how to become an excellent communicator and instructor.

  • Pro-Active Avoidance Techniques. Here you’ll learn the system for non-physical personal safety and self defence including:
  •  Body Language
  • Verbal Self Defence Techniques
  • The Psychology of Self Defence
  • Simple Language Patterns

And so much more!

  • Simple, Effective Self Defence Techniques. You’ll learn the most simple and effective techniques to apply should a situation escalate and that anyone can use, regardless of age, size or gender, including:
  • Why a simple hand gesture can stop someone in their tracks
  • Simple, effective self defence techniques, that require little effort
  • The most effective target area on the human body (it’s not where you think!)
  • The Four Codes of Self Defence
  • How to create the safest possible environment and security mindset
  • Distraction techniques
  • How to build self defence confidence
  • Learn your natural weapons
  • How to position your body for effective self defence
  • How to overcome F.E.A.R. and understanding what it really means
  • How to avoid confrontation
  • Defence against attacks from the front – and rear
  • Avoidance techniques

And much more!

2: Client Acquisition, Fulfilment and Management Strategies: I offer you the advantages of implementation of our proven systems for all the day to day aspects of running the business. Making life easier for you!

3: Progressive Profitability: When you make the smart decision to become a Fox Force Personal Safety and Self Defence Instructor you’ll have the advantage of knowing how to grow your income month on month, year on year. Because this is a unique opportunity to experience more free time, fulfilment and money in your life.

4: Effective Marketing: Attracting clients is the key to successful long term growth. That’s why you’ll benefit from our unique marketing system that enables you to achieve real results and profits. You quickly unlock the potential to build a local business many times bigger than an independent freelance instructor working alone.

  • Generating Leads: We’ll show you the easiest ways to market your services and generate leads again and again without the headaches
  • Turning Enquiries Into Customers: Getting enquiries is one thing, turning them into customers is another. You’ll learn how to turn more of your enquiries into paying customers, even if you’re not a salesperson
  • Customer Retention: As with any business there’ll always be a certain customer turn-over rate. Retention is the key to your business growth and long term success. Here you’ll learn the best ways to maintain higher customer retention, we’ll give you plenty of ideas to follow.

5: Plan Your Day to Work Smart and be More Effective: You’ll learn how to approach things both strategically and tactically to get the very best results from your input.

Plus we make sure that you receive ALL the tools you need to run your very own successful self defence instructor business. This includes a multitude of added FREE bonus materials and resources for you such as:

FREE “Self Defence Instructor Training Manual”: A Step-By-Step, Success User Manual For  Running A Successful Self Defence Business! (worth £199)

                                                       (PDF download)

Get the personal ‘Insider’s Success Manual’…This system for creating a successful Self Defence business is here and gives you exactly WHAT you need to do, HOW you need to do it, and WHERE to find the best resources that guarantee to totally optimise your results.

You  get a content-packed interactive success blueprint as an additional helpful resource revealing hundreds of Insider Self-Defence Business Secrets! In this no-holds-barred valuable, content-rich resource, you’ll learn:

  •     Clear instructions on how to get started
  •     Priceless information to boost your success
  •     Step-by-Step guidelines to follow
  •     Secrets, tips and tricks of the trade are revealed
  •     And a ton of helpful information to get you started quickly!

FACT: This is NOT one of those thrown-together, impossible-to-read manuals that many others include to “bulk-up” their opportunities. This is an insider’s bible of how to successfully operate a profitable business as a Self Defence Instructor

This paint-by-numbers blueprint IS *literally* the entire system laid out in a “do this first, then do that second” format where you simply complete one step at a time then move on to the next in the sequential order.There is NO head-scratching here… nothing is left out… it’s written with “Newbies” in mind which anyone can understand. It’s bite-sized chunks of actionable information!!! The value is truly priceless

As you can see there is a ton of help, support and resources coming your way.

When you want more money and free time in your life by building an exciting self defence business helping your local community then this is the perfect opportunity, even if you have no previous experience.

Let’s Just Summarise What You Are Getting:

  1. You get access to offline (initial DVDs sent out to you) and online training (resources available via our secure members’ area)
  2. Includes Certification at the end of the home study training (usually takes approx 4 – 6 weeks). It’s all fully explained on the initial training
  3. You get additional online training resources such as Bully Coach, Corporate and Home Security (as stated above)

Okay, what’s the investment to become a successful Fox Force Personal Safety and Self Defence Instructor?

This is a flexible business opportunity that allows you to run your own Personal Safety and Self Defence classes, workshops and sessions whilst developing a rewarding and stable income. This is a perfect opportunity for someone looking for a business to work round other life commitments, such as family, etc.

The price to become a Fox Force Personal Safety and Self Defence Instructor is only £497 (remember this includes 4 separate income streams as mentioned above)

This is a One-Time fee!

This should really be more like £2-3K investment but I wanted to do something different and help people who might struggle to raise capital. There are plenty of high-cost business opportunities out there if you want to spend more and have the hassle!?

But right now, I want to help, because most people can’t afford the £2-3K price tag (even though it’s worth that and more!). That’s the truth of it.

The low investment gives you a chance to get started now, rather than raising the money. I am only holding the £497 price tag for a short time. It could change at short notice.

Join now whilst it’s still this low!

You don’t have to be worried about finding any large upfront fee or anything like that. This is simple, affordable and I’ve priced it totally with you in mind.

“I can make in excess of £1000 for each self defence
course I teach”
P Simmons

Join Now And We’ll Give You 3 FREE Bonus
GIFTS Valued at £647!

FREE Corporate Contract Template:

One thing you are definitely going to need before you crack the Corporate training market is that all-important “Corporate Contract”. Yes you do need one or you could run into trouble. It makes YOU look more professional and to be honest it’s what the MD would expect.

It outlines your training schedules; dates of delivery, timings and of course what and when you’ll be paid. The contract originally cost £500 for a solicitor’s time, but I am making it available FREE of charge to the next 25 members. If you are going to succeed in the lucrative Corporate market then you’ll absolutely need this…. it’s a MUST have.

Self Defence TNT How to Explode Your Self Defence Business Special Insiders Report:

In order to have a successful Self Defence business there are several key things that you must do. In this incredible extra free bonus we’ll examine what I call Self Defence TNT and how you can make this work for you – ready to light it up for explosive profit!

Self Defence TNT Stands For:

T = TARGET Audience
N = NUMBERS
T = THEME

I’ll be sharing some of my own personal “untapped” ideas for Self Defence success that you can really gain from.Value is £47

FREE Knife Self Defence DVD (worth £100):

There is no doubt about it that knife crime is on the increase no matter where in the world you live. The need for knife self defence training has never been in greater demand.

On this incredible DVD you’ll learn:

    * How To Stop A Knife Attack
    * Front Slash Defences
    * Anti Stab Defences
    * Disarming and Escape

Claim your FREE joining Gifts now (these are very limited)!

What To Do Next?

  1. Click the order button below to get started
  2. Once you have paid we’ll confirm your payment
  3. You will get immediate access to various audios and the initial training manual
  4. We will email you logins for the members’ only training and support area
  5. We will post your initial training DVDs out to you

 See you on the inside,

Fantastic New Bonuses Added>

Ian Fox (Fox Force Self Defence Founder)

*All figures are for illustration purposes only. Income may vary depending on your marketing efforts and personal circumstances.

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